Media Relations · Event Management
PMQ Seed: Kids in Action 2024
PR partnership, media-day preparation and board-game design.
The brief
Introduce children to plastic reduction through creativity and play as part of PMQ Seed's Kids in Action 2024 programme.
Our role
Serve as the public relations partner, prepare a media day for the Children's Innovation Festival, and design an educational board game.
Project outputs
A festival media day and a board game exploring plastic pollution and its effects on marine life.
Read the full project story
The theme of PMQ Seed is "Kids in Action" in 2024. We will inspire children's empathy and creativity, encourage children to turn ideas into actions, deeply understand the issue of plastic reduction, and practice environmental protection through creativity and play.
As the public relations partner, Start PR has previously prepared a media day for the "Children's Innovation Festival" and designed a new board game to let children understand the harm of plastic pollution to marine life, reflect on daily living habits, enhance awareness of plastic reduction and contribute to the problem of plastic pollution.
